Good product. Real traction. But the outbound motion isn't producing what it should, and every quarter the gap persists is revenue compounding in a competitor's column.
Partnership engagements are reviewed on a selective basis.
A retainer partnership: BD run as an embedded extension of your team.
Week one, The Diagnostic: twelve months of unit economics, funnel integrity, and channel attribution. Which channels to resource. Which to retire. Where marginal spend earns the most pipeline.
From week two, execution. ICP, messaging, outbound, partner origination. Weekly numbers against the outcomes defined at engagement. Quarterly recalibration.
The Ninety-Day Exit Guarantee. A thirty-day exit clause runs through day ninety. No overhead hire, no ramp, no severance risk.
What the founder provides: one kickoff session, a single data intake, thirty minutes of weekly review. Execution sits with us. Your team keeps its calendar.
Built for founders who want a senior-grade BD function operating in their company without hiring or managing it.
An engagement to build a BD function inside your team, then leave.
We design the strategy and write the playbook to your ICP, then run the motion together, so the team learns by executing. The closing phase is a live validation sprint: qualified replies and booked meetings produced by your team, on your data, before the handover is formal.
A defined arc with a clean handover. The team owns the motion on completion, and an advisory retainer remains available where continued counsel is wanted.
Built for teams who want to run BD in-house, with the playbook and infrastructure handed over.
At day ninety, a decision: continue on retainer, or activate the equity partnership. The partnership path is not priced from a menu.
The partnership activates against a defined set of numbers. ARR history, NRR, unit economics, capital structure, cap table, among others the structure warrants. What comes back is a proposal: the stake we will take, the retainer that accompanies it, the commitment period that binds us.
The number follows the math that makes the partnership work on both sides, not a rate card. If the math does not clear, we say so, and the retainer path continues unchanged.
Equity partnerships include the BD-to-EBITDA Bridge in full. Retainer and project engagements can commission it separately.
Structured counsel for founders and revenue leaders navigating complex partnership landscapes, market entry, or the design of an outbound programme. Delivered as a sequence of working sessions, with durable frameworks produced alongside.
A standalone modelling engagement for founders who want the analytical view without the full retainer. Twelve months of unit economics taken through a three-statement projection, scenarios run against the BD decisions in front of you.
The deliverable is the model itself: every channel, sequence, and partnership motion quantified against the P&L, with the assumptions documented so the team can run the numbers forward after the engagement closes.
Yours to own. The framework stays with the team.
Operational scenario analysis only. Not financial advice.
A private instance of our outreach infrastructure. Your team runs it. We provision it, warm it, and hold the intelligence layer.
Request Access →Full outbound infrastructure under your own domain: sequencing, enrichment, multi-channel execution, and AI-assisted outreach. You run it. We provide the system.
Sender reputation warmup, domain health monitoring, and inbox placement, handled by us, so your outreach lands from the first sequence.
A curated strategic briefing each quarter: market signals, outbound benchmarks, and tactical recommendations drawn from across sectors and growth stages.
A product ahead of its motion is an asset underperforming its thesis. The distance between what the product can defend and what the pipeline is producing is position already earned but not yet realised. Partnership engagements close that distance.
The application form gives us your stage, your situation, and what outcome you need. We respond within forty-eight hours to confirm fit or signal an alternative path.
If the application qualifies, we request your deck and a short brief on current outbound state. A thirty-minute call follows to confirm alignment against the operational signals that matter at your stage.
An engagement recommendation: retainer or build. If both sides align, the engagement begins. Retainer engagements open with The Diagnostic on your real data.